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advertising

This tag is associated with 6 posts

The Fast-Talking Year of 1989


In the last year of the penultimate decade of the 20th century, fast talking and singing gripped the nation. Continue reading →

Digital Advertising’s Repeat Problem


Digital advertising has a repetitive problem. Or, more accurately, its problem is that it lacks repetitiveness. Continue reading →

BuzzFeed’s Mobile Philosophy


Mobile advertising is diseased and Buzzfeed believes it has a cure. Continue reading →

Hearst Goes Native


Hearst is the latest publisher to offer native ad products. Continue reading →

Quick Thoughts on Yahoo/Tumblr (maybe) Marriage


Can Yahoo help Tumblr? Continue reading →

Missing the Forest for the Trees


Earlier this week, I wrote an article about the often misguided approach from technology startups and their quest for media placements for Digiday, an online publication for the digital audience – those who work in digital media, advertising or marketing. Based on my experience representing many tech companies, and getting anecdotal evidence from tech reporters … Continue reading →